Ronn Torossian’s 5WPR: Business with bigger world
Ronn Torossian isn’t a name unheard if you are a serious and successful entrepreneur. Being the founder and CEO of 5WPR, a top 10 public relations agency in U.S. Ronn Torossian has already marked himself as a successful entrepreneur of the time. What testifies his success best is the great number of honors and awards including the PR Executive of the Year by the American Business Awards. The recognition that he gained in a period of 20 matchless career-years is only a portion of his success story.
Being considered an icon in Public Relations and communications, including crisis management, public affairs and social media, Ronn Torossian is a man who never settles with what comes easily. That is why innovation and results are key terms to his business philosophy. Result-oriented adaptability is a what 5WPR is founded upon. Spreading across U.S. with a team of over 150 members and an exclusive list of top-class clients, 5WPR is a reification of what ‘success’ can mean. Walgreens, JetSmarter, It’s a 10, Bowlmor, All-Clad, Rowenta, SAP, Zeta Global, and The Trade Desk are only a few who work with Totossian.
Torossian is a model not just as a successful entrepreneur. He is a model as a philanthropist as well. Taking pride in ‘giving back’ he shows that success and growth are not just parts of a one-man-show. Thoroughly oriented in charity his activities prove that achievement is less so in isolation. Torossian gives a portion of his earnings to charity every year. 5WPR has a company policy for works of charity alone.Donating to multiple educational initiatives and healthcare projects, ‘giving back’ becomes a culture of responsible and healthy business.
Having said that, he is never settled and ever uncompromised in work. For him “PR is a mix of journalism, psychology, and lawyering – it’s an ever-changing and always interesting landscape.” By taking up aggressive means of public relations he proves that, in business, to take challenges is to pose challenges.
Beginning with public relations through social media, his service goes as far as to crisis management, reputation management, and brand-building. Authoring For Immediate Release: Shape Minds, Build Brands, and Deliver Results with Game-Changing Public Relations he even proved business is not just an activity of earning profit but an art in itself.